
Jedda gave up her career to follow her passion - and it paid off
Posted: 05 March 2025
From trinket bowls to matcha bowls, if you’ve ever come across Jedda's work, you’ll know it brings an organic beauty into every home.



Back in Byron Bay for the latest stop in The Dreamers Series, we visited the studio of ceramicist Jedda Clay.
After sitting down with Jedda, we quickly realised that ‘trusting the process’ is what carries her through every part of the creative journey, even if it feels a bit scary.

Over coffee (and a little bit of clay) we chatted about Jedda's defining moment, the joys of teaching, and what a background in the beauty industry taught her about ceramics.


Q: How has your experience in the beauty industry shaped your approach to creating ceramics?
A: Starting in beauty and then moving into ceramics is such a big shift—two completely different careers. But I think my background in beauty has given me an intense attention to detail. I can be a bit of a perfectionist, and that definitely comes through in my work. It also taught me so much about running a business, from managing clients to marketing and staying consistent, all of which I’ve been able to carry into my ceramics business.



Q: Your weekly classes look like a lot of fun! What inspired you to begin your Wednesday clay sessions, and what do you enjoy most about teaching these classes?
A: These classes have been such a great way to bring the community together and spark creativity. It’s a beautiful way to meet new people. I started considering teaching after so many people asked if I offered classes, and I loved the idea of sharing my knowledge—whether big or small—with anyone eager to learn. It’s always such a fun night and adds so much joy to my work week.



Q: Many founders talk about a defining moment when they decided to go all in on their dream. Did you have a moment like that you can take us back to, or was your journey more gradual?
A: I fell in love with ceramics at a time when I was losing passion for the beauty industry and my business. I found myself making every day after work, purely for the joy of it, never imagining it could become a source of income. When an interstate move came along, it felt like the perfect moment to close that chapter and take a leap into a new business journey with ceramics.




Q: Has there ever been a time when you felt like giving up on a dream (whether in your business or personal life)? What made you push through?
A: There have been so many moments over the years when I’ve thought about giving up and starting over. The feeling of not being good enough or the fear that no one would connect with my work was a constant battle. And of course, money has a way of making you question everything—it’s something we rely on to live, and that pressure can be overwhelming. But deep down, I always knew this was where I was meant to be. Ceramics is my passion, and no other path ever felt right. That belief kept me going, even in the moments of doubt, because creating is what truly fulfills me.



Q: Finally, what's the best piece of advice you've ever been given?
A: Everything comes in highs and lows. It’s about trusting the process and not letting yourself get too overwhelmed or stuck in your head. If things are quiet, instead of stressing over it, use that time to create something new. The slow moments can be just as valuable as the busy ones—they give you space to explore, experiment, and grow.


